Jay, 60
Avid music fan
“ Don't be so quick to dismiss those who are approaching age 60 or have surpassed it. We are experienced, dedicated, and don't need a babysitter. Provide us the tools to succeed and watch us take things to a whole new level.”
✨ Twinsight: Jay’s work life demonstrates the satisfaction he gets by taking on new challenges and gaining diverse experiences. With a realistic perspective on his own work approach, he clearly treasures the camaraderie with his younger colleagues, valuing the teamwork that defines his professional life. However, it's Jay's volunteer work that truly stands out. Focused on youth, he considers it the most rewarding aspect of his life. His dedication to making a positive impact in the community, especially among the younger generation, is both admirable and inspiring. Jay's journey reminds us of the fulfillment that comes from giving back and making a difference in the lives of others.
My name is Jay Ahuja. I will be 60 in July. Six years ago, at 54 I produced my first documentary film, Live From The Double Door Inn, about a blues club that was closing after 43 years. It was screened at six film festivals and picked up for broadcast, streaming, and distribution by WUNC, North Carolina's statewide public television station.
Shortly afterward, I join the staff of WDAV 89.9FM, Charlotte's classical public radio station as the only full time salesperson. Sales is a grind. Some would say it's a younger person's game. My sales partner, JB, is 64. He started a month before me and works part-time. Except for the year COVID-19 hit, we've exceeded our sales goal every year. In fact, this year, we've already had our best year ever and there are more than two months left before our fiscal year ends on June 30.
And, here's the thing. There is absolutely no drama. We show up, put in the time needed, and work as a team. We don't have childish battles over accounts and there's no need for supervision, which allows station leadership to focus on other aspects of producing radio. Something is clearly working, as WDAV was ranked as the top station in the Charlotte market in January. We became the first and only classical music station to ever lead its market in ratings. JB and I had nothing to do with that, but we certainly benefit from it.
So, if you're looking to hire people. Don't be so quick to dismiss those who are approaching age 60 or have surpassed it. We are experienced, dedicated, and don't need a babysitter. Provide us the tools to succeed and watch us take things to a whole new level.
Tell us about your volunteer work?
A: Since 2008, I’ve served on the Charlotte Advisory Board of NC Outward Bound School. Every summer, we send a diverse group of 48-60 high school students on a weeklong wilderness course called Charlotte Unity Project that’s led by highly trained instructors. On course, they are tested physically, carrying backpacks on long hikes in Pisgah National Forest and rock climbing. They cook their own meals and sleep under the stars regardless of the weather.
More importantly, every night they gather around the campfire and discuss gender and racial issues, bullying, and other topics they are unlikely to cover with friends, let alone strangers who are very different from themselves. Upon returning, they realize that we have a lot more in common than we have differences. Throughout the school year they participate in Unity Clubs that hold unity-related projects.
We provide 100% scholarships for the students, as well as food, transportation, and gear. We fund this with an annual breakfast, that is put together by a volunteer committee. This year we raised $105,000. Every year, I get to interact with students at the breakfast and on kayaking trips on the Catawba River. I have also gone on course and conducted videotape interviews with the students to get a sense of how these courses impact the students. I’ve done the same with veterans and educators courses. It’s become the most rewarding thing I do.
How old are you and how are you feeling about that?
A: 59. I turn 60 in July. I love this age. I have the freedom and wherewithal to do pretty much anything I want.
Three words that describe you.
A: Avid music fan
What’s the one life lesson that you wish you had figured out earlier?
A: The power of compounding interest.
Proudest accomplishment?
A: I’ve had two sports travel guides published and produced a documentary film.
What’s the worst part about aging and what’s the best?
A: The aches and pains. The ability to give back.
Jay is so adventurous! He shares his time, expertise and experiences with youth through Outward Bound.
Have you experienced ageism?
A: Yes. I was ousted from a job so the organization could pay somebody less.
What’s your message to the world?
A: Go see the world while you are still mobile. Seeing the world from a seat in a bus or the rail of a ship is tourism, not travel.
What’s next for you? What does your future self look like?
A: I enjoy my work and plan to do it until I don’t enjoy it or can’t excel. After that, more travel.
Do you feel visible?
A: Absolutely. Through my work in public radio and volunteering for NC Outward Bound School. Also via LinkedIn.
Are there things you are doing now that you couldn’t do before?
A: Because I have a track record of success, I am allowed to do my work unfettered.
What sparks your joy these days?
A: Kayaking and spending time in nature. Attending concerts, plays, and baseball games.
Learn more about Jay on LinkedIn